http://dilettantebrands.com/home daily 1.0 2021-02-25 https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5bb0396d0d929713f29f50f1/1538275696562/F23615x34A_SHOT01b_f_REVERSE_AUS_sRGB_1000PX.jpg WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5bb038a91905f4bfa73392cc/1538275505226/F23615x33G_CASE_64933_SHOT06b_sRGB_1000PX.jpg WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5bb038da24a6948a7574558b/1538275553841/CASE_64933_SHOT01a_g_AU_SIMP_1000PX.jpg WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5bb0390524a6948a75745696/1538275600369/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5bb039c7e5e5f08a8c72f90a/1538275790722/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5bb03803a4222f6ed3e24a10/1538275342070/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/548a0c95e4b0db25b597a73d/1418333333958/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/55ac52fde4b054cb3b7edd55/1437356799528/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c1407e4b0140e26446dd1/1434818659312/ WORK Life Blends Envelope https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c15c1e4b05fe61b324cbc/1434818684002/ WORK Life Blends Mailer Envelope https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/60375414523a190e000dd210/1614238790084/LIFE_BLENDS_APP.jpg WORK Life Blends app https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/603752204029281f3f060772/1614238347211/LIFE_BLENDS_LOGO_BILLBOARD.jpg WORK Logo and billboard https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/603751703007491f9b3e1f90/1614238632051/LIFE-BLENDS-BRAND-BOOK-PRINT-MEDIA.jpg WORK Print Media page from brand guidelines. https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/60383769fdc6081bf422fc31/1614296994885/LB_LOGO_BLK_BKD.jpg WORK Final logo https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/548a9ab6e4b0e453a7e05300/1614238383904/ WORK Fun, colorful, and elegant illustrations were the perfect backdrop for the family centered Life Blends brand packaging. https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/603751bb330d88449eb2b890/1614238591917/LIFE_BLENDS_BRAND_BOOK_BRAND_ESSENCE.jpg WORK Brand Essence page from brand guidelines. https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c1224e4b0faf2733dd137/1434818692001/ WORK Life Blends Business Card https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c13d1e4b0eea56c03dc94/1434818662539/Letterhead-0424-1-2014-04-26.jpg WORK Life Blends Letterhead https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5387955ce4b08c5a2ebe8a87/1434818657607/ WORK Life Blends Mailer Insert 1. "I'm a drink of health and taste" instead of "I'm a man of wealth and taste." Eat your heart out Mick and Keith. ;) https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c797ce4b0ff1ad7a987cc/1434818695800/ WORK Life Blends Mailer Insert 2 with gift card https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/57fffb3bcd0f686af92e49c2/1476393794253/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5a9644f30d9297258f3629b7/1519797509006/pampas1-online-e1509546540871.jpg WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/570b27392fe131a6e20530dd/1460348739749/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/570b264722482e7442f2cb3d/1460348494849/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/570b25c48a65e2e68d8c437b/1460348362434/PAMPAS+LOGO+FINAL-ON+WRAPPER.jpeg WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5534504ce4b003aefe429c9b/1429491791281/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/54610b58e4b043f3ac056e20/1415646043915/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/54610cf0e4b0ccac6b5a207a/1415646451021/ WORK Don't miss the steam coming out of the mugs spelling SHC! https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/55344cb4e4b0c9f05e6b23ea/1429490886818/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/546113e7e4b08f1a465bf4fa/1415648231953/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/54610ca1e4b0f88a2c1a7525/1415646370384/ WORK A more modern direction for the logo. https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/553451bfe4b0995b98f181ca/1429492173374/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/55344ffce4b097f555450589/1429491709424/ WORK I designed this ornament for the café's identity not entirely sure what its purpose would be. After modifying it slightly, the client liked it so much he decided to use it on a variety of mediums, such as signage, windows, and menu. https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5567ff76e4b07fdc8c0662df/1432878969753/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/55345031e4b003aefe429c05/1429491765036/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/54610f29e4b0a75b67f355dd/1415647020817/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/55344fbae4b0ed810ce7bac9/1429491662116/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5567ff0ae4b066e4fd80b19e/1432878868226/ WORK An alternate, solely typographic version of the logo was created for the stationary to make the brand identity more dynamic. Old photography of the Sugar Hill area was used on the back of the business card to further enhance the feeling of the neighborhood in the identity. https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/54610c2fe4b011fe108e70ca/1415646256355/SHC-LOGO-TOO-MUCH-COFFEE-MUG.jpg WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5596fa5be4b04ab9f75ebe8b/1435957858314/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/54e68275e4b021b682b802dd/1424392824529/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5567ffa2e4b07fdc8c06634c/1432879015114/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/55344c8ce4b0c15a1025739d/1429490830974/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/564a1e22e4b0e4d23c45ef59/1447697955769/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c2413e4b0a59d3a7317c6/1434818689354/ WORK and pen. https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c23b2e4b081613fd0c1a2/1398547399634/ WORK Since everyone loves a free gift with a fragrance purchase, I thought it would be complimented nicely by a handsome journal... https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535d57ffe4b0e6ed7cf38540/1398626304962/ WORK The flask bottle, embossed crest logo, and type were meant to communicate luxury and masculinity. https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/566e10e5a2bab8928403da45/1450053864875/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5596e8b6e4b0b0193b9425e3/1435953337505/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5574a187e4b0d967327a98c7/1433706912174/ WORK Website design by Christen Dybenko. https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5a979da024a6940809be58bb/1519885745322/RodanAndFields_Active_Hydration_Radiant_Eye_US_v5_CLNT.jpg WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/560d855ee4b0dfb263d3a424/1443726693806/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/560d85c3e4b0f8274d3231cd/1443726795567/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c1c41e4b0fcd157604b94/1398545476033/ WORK Del Posto logo. https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c1d1fe4b091cbee14e54b/1434818682483/ WORK Del Posto 5 x 7 Postcard Flyer https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c1e3ee4b0776c36c8b044/1398546001907/ WORK Del Posto envelope. The gold edging and seal enhances its luxurious appearance. https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/54ab8331e4b005bf100c701d/1420526396958/ WORK Del Posto wine list cover. https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c3203e4b06295cb11ecee/1398551044383/FILA-BLK-HANG-TAG-FRONT.jpg WORK Hang Tag Back https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c31d9e4b06295cb11ecb5/1398551002175/ WORK Hang Tag Front https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c2bb9e4b0ec04b0f98179/1398549434481/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5ff675f7d84fc979e073fdfb/1609987588041/14-bakery-branding-mockup.jpg WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5ff696754557516188e52be9/1609995906706/RUTHS-LOGO-ON-RED-GIFT-BOX-WITH-GOLD-BOW-1300-PX.jpg WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/601b77b809695b59472f2fb5/1612412881869/JUICE_RX_ONION_RINGS.jpg WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5c738b58c83025124244cd90/1551076190286/45811954_2418232521525244_3773845423484043264_o.jpg WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5d3156194cd6b00001beab3c/1563514395295/52494472_2578793018802526_739857989896241152_o.jpg WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5d3153032cdbc0000131dad6/1563513634045/4_FOOD_LABELS.jpg WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5c738b9971c10b4a23e0a9bd/1551076256345/50297077_2531637423518086_3624799230700290048_n.jpg WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/57f48e02197aea90e6623778/1563514120684/ WORK Concepts for the Juice Rx dessert container labels. https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5d31558e516d62000186eb30/1563514323358/window-signage-1.jpg WORK I designed the window graphics for Juice Rx's stores in Chicago's Old Town and Bucktown. https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5d314b89e28a0f0001b14819/1612302752391/A-FRAME-600PX.jpg WORK It all started with creating with this expanded version of the logo, which was turned into an A-Frame sign. https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5d4c541f16ac1500019d8053/1565283365814/Screen-Shot-2019-08-08-at-9.53.16-AM.jpg WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5c738b1c53450a1a26c72a5e/1551076129680/50334269_2528407790507716_4262235376006987776_o.jpg WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5c738c27104c7b43f769c2d0/1551076405104/49414045_2499769806704848_1173841800679391232_o.jpg WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5a9646cb9140b7bd3c1dddbb/1519797973077/IMMUNITY.jpg WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5aade451352f533ca5562040/1521345631021/CHEESY-PROBIOTIC-ALMOND-BLACK-FOIL-ON-PRODUCT.jpg WORK After finding out that Juice Rx wanted to apply these simple labels to their snacks in clear pouches, I realized the expanded logo could serve as a template, substituting the product name for the “Since 2011” and ornament at the bottom. https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5eeef0fa4316a35b95fa3684/1592717569786/C_95SSeXoAA39HB.jpeg WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5d31540c2cdbc0000131ea6c/1563513874321/25074997_1963302053684962_8546947745145898141_o.jpg WORK Similarly, I realized that the expanded logo could also inspire the elixir labels. https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5d31549ce28a0f0001b1b37f/1563514018547/50510686_2541787919169703_5829700256371048448_n.jpg WORK The full size juice, nut milk, and smoothie bottles and labels were the centerpiece of the rebrand. https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5d3157a003d40d000140b6fc/1563514803963/Large-window-mockup-DCB.jpg WORK I coined the tagline “Drink Chicago’s Best”, and created this lockup, which Juice Rx has used on signage, cups, and shopping bags. https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/601a21814b3f130a4e7dc9b6/1612325261149/JUICE-RX-LOGO-2A-VARIATION-8.jpg WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5460fb86e4b0ba3d01e1b2cb/1415641992854/ WORK Another nice coincidence was that (when linked) the C from the logo made an Art Deco style border. https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5460f712e4b08eea0acdecab/1415640862707/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/564532aee4b00cf9994d0091/1447375539351/ WORK The Les Méchantes logo on window of their AT&T Park store in SF! https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5460f73de4b08eea0acded28/1415640903858/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/568f32e5b204d5eb02a9640c/1452225255180/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5460f3aae4b076fac2726cc4/1415639982981/ WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/544c3c97e4b0d70e8246b2ff/1414282393930/free-logo-mockup-price-tag.jpg WORK Final logo and mark for Les Méchantes, a new San Francisco women's lifestyle clothing brand. Born out of a fun night of drinking champagne in Paris, the client wanted an Art Deco aesthetic; the use of a coupe champagne glass; a peach, gold and black color palette (although they ultimately went with black and white); and made reference to the Daisy Buchanan character from The Great Gatsby. To check out Les Méchantes, go to lesmechantes.com. https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5454047ce4b060687f8b457d/1414792317179/ WORK This version was inspired by the logo from the movie The Great Gatsby. To achieve an Art Deco aesthetic, I used a font influenced by the Deco period, three lines on the top and bottom of the logotype (a signature Deco gesture), a gilded effect, and the seamless shell background. https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5460fc6ee4b08c4a3ae37f8e/1415642223469/ WORK I used the three line border for the mark to tie in with the three lines on the top and bottom of the logotype. https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/54c73c55e4b0c1586e20d4a2/1422343255085/ WORK For this version, I went with a logotype. I enlarged the scale of the C in this Art Deco font to create a compelling typographic composition. This was helped by the terminal of the C coincidentally crossing the horizontal of the A. Love it when things like that happen! https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5460f6b8e4b08fe952e2078f/1415640760990/ WORK Since the client had referenced the Daisy Buchanan character from The Great Gatsby in the creative brief, I used the script font, coupe champagne glass, and girlish Art Deco-inspired background to embody the character's femininity, elegance and youthful style. https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/568f329169492ea835687fc0/1452225172197/LM-INSTAGRAM-CROP-FOR-PORTFOLIO.jpg WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c1b29e4b07fe21eb18a7f/1434818690122/LB-3-CARTONS-GRAY-BKD-1900PX.jpg WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c2b90e4b0ec04b0f98162/1398549393362/fabric_and_crest_smaller.jpg WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c1f86e4b0b9aa7396c7e4/1434818687384/Storefront-0480-2014-02-16.jpg WORK 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https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/54610775e4b08f1a465bc18d/1415645045605/ BLOG/NEW WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/55a6016ce4b086a3c2ab37d9/1436942704614/ BLOG/NEW WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53adc27ee4b006ac9ead5f55/1418163857614/BRAND-NEW-AND-FRESH-GRAPHIC-800PX.jpg BLOG/NEW WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/54610699e4b04efe6282447b/1415644830508/ BLOG/NEW WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53c0af57e4b0d5e06ac2dd37/1405136738833/JUST-POS-1.jpg BLOG/NEW WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53f300dbe4b097ededc01c6e/1408434403067/ BLOG/NEW WORK FINAL LOGO https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5461078ce4b08f1a465bc1f5/1415645073558/ BLOG/NEW WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5461071be4b08f1a465bc00a/1415644956488/ BLOG/NEW WORK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/544c3df4e4b07de01f6f5efe/1414282743920/ BLOG/NEW WORK http://dilettantebrands.com/contact2 daily 0.75 2014-06-30 http://dilettantebrands.com/contact daily 0.75 2018-03-01 https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/548777c1e4b05bc8de3534ba/1418164178849/COME-IN-GRAPHIC-MORE-ROUNDED-CORNERS-800PX.jpg CONTACT http://dilettantebrands.com/pet-peeve-poster daily 0.75 2014-04-27 https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c7cbee4b081613fd108b3/1434818696240/ Pet Peeve Poster https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c7cefe4b081613fd108e9/1434818693344/Poster-0384-1-2014-01-31_3.jpg Pet Peeve Poster http://dilettantebrands.com/fila daily 0.75 2014-04-27 https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c2994e4b05fe61b325f8b/1398548885175/ Fila Fila polo https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c2911e4b0482b3e2890c6/1434818665406/ Fila Since Fila is arguably most associated with the F mark that is a patch on most of its clothes, I created one for the new identity as well in order to maintain the brand equity. https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c2840e4b0a24f9e2e7413/1434818656662/ Fila https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c27dfe4b0317988a9d891/1398548447346/grand-award-winning-store-%283%29.jpg Fila Fila store https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c379ce4b0ff1ad7a95689/1398552478204/ Fila Fila performance logo. By keeping the red and blue color palette, I gave Fila a fresh look while maintaing a link to it’s past. https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c2601e4b0e6ed7cf2bc4f/1398547980038/Building-0046-2014-02-13_1.jpg Fila http://dilettantebrands.com/john-varvatos daily 0.75 2014-04-26 https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c34d4e4b0eea56c03f964/1398551766628/ John Varvatos https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c347ee4b0b0c3a35dd33d/1398551680769/inside_jacket_with_label.jpg John Varvatos http://dilettantebrands.com/about daily 0.75 2021-01-06 https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5c738f899b747a1582c917ee/1551077259174/IMG_0587-2-1000PX.jpg ABOUT http://dilettantebrands.com/holiday-card daily 0.75 2014-04-27 https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c3de7e4b0ab57db47a356/1434818670244/HOLIDAY+CARD+-INSIDE-GRAY+BKD-PSDCovers-GREETINGCARD015.jpg Holiday Card https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c3d17e4b0c0f6c53aa809/1434818680280/ Holiday Card https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c3b06e4b00f49de25380e/1434818688087/Card-0483-2014-04-15.jpg Holiday Card http://dilettantebrands.com/us-open-poster daily 0.75 2014-04-27 https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c7bebe4b0e6e78cf144e3/1434818664996/ US Open Poster https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/535c7b0fe4b0b9aa739711aa/1434818664732/Poster-0165-2014-02-17.jpg US Open Poster http://dilettantebrands.com/chairman-mao-beer-1 daily 0.75 2014-07-21 https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53cd5734e4b01d2bd0103b88/1398546226317/ Chairman Mao Beer http://dilettantebrands.com/the-design-of-dave-matthews-band daily 0.75 2020-04-26 https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53900f75e4b0aee513995ea1/1434818680012/ The Design of Dave Matthews Band https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/539011f0e4b00e487bcac0d4/1434818659085/ The Design of Dave Matthews Band https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/539013f3e4b021a14275bb56/1434818682790/ The Design of Dave Matthews Band https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53901287e4b00489b98895fd/1434818690974/ The Design of Dave Matthews Band https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/539019fce4b00489b98899bc/1434818692244/ The Design of Dave Matthews Band https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53901378e4b06d46e63a818e/1434818685704/_RSW1410.JPG The Design of Dave Matthews Band https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53900fb9e4b0aee513995ec6/1434818669539/ The Design of Dave Matthews Band https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53901038e4b0aee513995f1d/1434818672617/ The Design of Dave Matthews Band https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53901241e4b00489b98895c4/1434818688163/ The Design of Dave Matthews Band https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53901192e4b03adbe1eac076/1434818680774/ The Design of Dave Matthews Band https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53901464e4b021a14275bba0/1434818688620/ The Design of Dave Matthews Band https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53901328e4b00489b9889655/1434818659392/ The Design of Dave Matthews Band https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/539012ece4b08b5c80abaca7/1434818694793/ The Design of Dave Matthews Band https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/5390142de4b021a14275bb78/1434818677891/ The Design of Dave Matthews Band https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53901b43e4b08b5c80abb0eb/1434818679936/Book-0019-2014-06-05_1.jpg The Design of Dave Matthews Band http://dilettantebrands.com/project-just daily 0.75 2014-07-21 https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53cd786ee4b003bdba53352f/1405974641780/ PROJECT JUST https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53cd78bce4b003bdba5335b3/1405974769265/JUST-POS-1.jpg PROJECT JUST http://dilettantebrands.com/dtla daily 0.75 2014-08-06 https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53e0d01de4b0c0da377d7ead/1407242297249/ DTLA design FRONT https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53e0d065e4b0c0da377d7f15/1407242350315/ DTLA design BACK https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/57f4a3319de4bb6d235a11c5/1475650356289/DTLA-SIGN-900PX.jpg DTLA design http://dilettantebrands.com/the-nutritious-yogini daily 0.75 2014-08-06 https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53e108bae4b0c660a08a7f1c/1407256778961/ The Nutritious Yogini https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53e10852e4b04a0a09fc3a60/1407256658940/ The Nutritious Yogini https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53e10af6e4b0528c244e2ddf/1407257385136/Credit-Card-0523-2014-08-05.jpg The Nutritious Yogini http://dilettantebrands.com/the-world-of-wrestling daily 0.75 2014-08-07 https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53e3ca5be4b0feac573407d1/1407437482811/ THE WORLD OF WRESTLING https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53e3cc86e4b0559593c06fe4/1407437976919/ THE WORLD OF WRESTLING https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53e3cc08e4b0559593c06ecb/1407437860912/_RSW1557.jpg THE WORLD OF WRESTLING https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53e3cface4b077f5f368bd67/1407438787391/ THE WORLD OF WRESTLING https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53e3cae0e4b04b5e1eef875e/1407437611708/ THE WORLD OF WRESTLING https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53e3cd71e4b0de7923353203/1407438219380/ THE WORLD OF WRESTLING https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53e3c98fe4b0f594c5b94e5a/1407437212231/Book-0019-2014-08-07.jpg THE WORLD OF WRESTLING http://dilettantebrands.com/carlton-forder-iii-personal-trainer daily 0.75 2014-11-10 https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53ea685ee4b0bb9b2706006b/1407871071858/ CARLTON FORDE III: PERSONAL TRAINER Logo Version 1. This version was very centered around the typographic lockup. I felt that bold slab serif combined with the thin serif worked together to create a composition that communicated strength, masculinity and elegance. The bodybuilder icon also helped to convey a sense of power. https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53ea630ce4b0415bca654ee7/1407869721070/ CARLTON FORDE III: PERSONAL TRAINER FINAL BUSINESS CARD BACK   https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53ebf569e4b0c296acad97dd/1407972714399/CARLTON-FORDE-LOGO-3-DIAGNOL-LINES-GREEN-BKD.jpg CARLTON FORDE III: PERSONAL TRAINER Logo Version 2. This concept was based on three things Carlton told me about himself: 1.) He admired the Greek mythological figure Atlas 2.) He had played high school football and 3.) He was a fan of the NY Jets (though I didn’t hold that against him. ;)) In looking for typefaces for the logo, I came across the Hoefler font Nitro, and thought it’s sense of power, compactness and movement would be a good fit for the logo. As it turned out, Nitro was also originally designed for the NY Jets logo, whose color palette I borrowed from as well. I love coincidences like that! https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53ea9b3fe4b0763949434e7c/1407884125662/ CARLTON FORDE III: PERSONAL TRAINER This is a logo concept intended intended to supplement either the Final or Version 1. In the same way that Washington Redskins quarterback Robert Griffin III has the nickname "RG3," I thought it would be fitting to design a graphic using "CF3." https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53f2ff9be4b03dbf407da820/1408434085719/ CARLTON FORDE III: PERSONAL TRAINER FINAL LOGO https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53ea60d1e4b0cf701f2569cf/1407869173961/ CARLTON FORDE III: PERSONAL TRAINER FINAL BUSINESS CARD FRONT https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/53ea936fe4b0da30800bf163/1407882098652/Credit-Card-0525-1-2014-08-12.jpg CARLTON FORDE III: PERSONAL TRAINER http://dilettantebrands.com/testimonials daily 0.75 2014-12-09 https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/54877212e4b0a025162727ae/1418163817405/TESTIMONIALS-GRAPHIC-800PX.jpg TESTIMONIALS http://dilettantebrands.com/ruths-brownies daily 0.75 2015-02-13 https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/54de6204e4b0f4c3cbf94c41/1423860232240/RUTHS-LOGO-ON-RED-GIFT-BOX-GOLD-BOW-1300PX.jpg Ruth's Brownies http://dilettantebrands.com/kat-von-d-eye-quads daily 0.75 2016-10-14 https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/577d5667e3df28d591813ba4/1467831924635/ KAT VON D EYE QUADS https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/577d56aee3df28d591813f40/1467831987357/ KAT VON D EYE QUADS https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/577d5576414fb5ca4d95f6fe/1467831685820/ KAT VON D EYE QUADS https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/577d5557414fb5ca4d95f57b/1467831646202/KVD-EYE-QUAD-CARTON-PLUM.jpg KAT VON D EYE QUADS http://dilettantebrands.com/kat-von-d-blush daily 0.75 2016-07-07 https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/577d9d75725e25fb8ef9bf3f/1467850110063/ KAT VON D SHADE + LIGHT EYE https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/577d9d47725e25fb8ef9bda6/1467850063465/ KAT VON D SHADE + LIGHT EYE https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/577d9f08ff7c5018d6ebc5da/1467850516526/ KAT VON D SHADE + LIGHT EYE https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/577d9fd6d482e9494058781c/1467850715578/Kat-Von-D-Shade-Light-Eye-Palette.jpg KAT VON D SHADE + LIGHT EYE http://dilettantebrands.com/kat-von-d-shade-light-contour daily 0.75 2016-07-07 https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/577da1082e69cfa9dd2d577a/1467851023039/ KAT VON D SHADE + LIGHT CONTOUR https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/577da0301b631b1456308a6f/1467850809473/ KAT VON D SHADE + LIGHT CONTOUR https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/577da14046c3c42b04087695/1467851079811/SHADE-LIGHT-CONTOUR-PALETTE-INSERT.jpg KAT VON D SHADE + LIGHT CONTOUR https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/577da0bf3e00be6f9b386aa6/1467850949002/ KAT VON D SHADE + LIGHT CONTOUR https://static1.squarespace.com/static/51ae5709e4b0558c1bb64ea7/t/577da1849f74568b9659da63/1467851146369/SHADE-LIGHT-CONTOUR-PALETTE-INSERT.jpg KAT VON D SHADE + LIGHT CONTOUR http://dilettantebrands.com/rodan-fields daily 0.75 2018-03-01 http://dilettantebrands.com/new-page daily 0.75 2018-09-30